Description: Branding : A Complete Step-By-Step Guide to Strategy, Tactics, Tools and Measurement, Hardcover by Rowles, Daniel, ISBN 1398603201, ISBN-13 9781398603202, Like New Used, Free shipping in the US
Every decision and action you make contributes to your brand, so it makes sense that everything you do ly also contributes to your brand. Use this bestselling guide to strengthen your brands online presence and explore core marketing avenues.
Branding is ideal for marketers and brand strategists who want to enhance their brands online presence. It provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. Written by a respected Chartered Institute of Marketing (CIM) fellow, course leader and industry thought leader, it examines core marketing areas such as content marketing, social media, search engine optimization and web analytics.
Th delivers a robust framework for planning, brand identity, channel selection and measuring the effectiveness of campaigns, and includes lessons from the BBC, Imperial College London and Hootsuite. Now fully updated, this third edition features new content on brand authenticity, ethics and meaning, as well as updates on social media regulations and social media platforms such as TikTok.
Price: 93.91 USD
Location: Jessup, Maryland
End Time: 2024-11-09T11:02:42.000Z
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Book Title: Digital Branding : A Complete Step-By-Step Guide to Strategy, Tac
Number of Pages: 232 Pages
Language: English
Publication Name: Digital Branding : a Complete Step-By-Step Guide to Strategy, Tactics, Tools and Measurement
Publisher: Kogan Page, The Limited
Publication Year: 2022
Subject: Marketing / General, E-Commerce / Internet Marketing, Commerce
Item Height: 0.6 in
Item Weight: 15.3 Oz
Type: Textbook
Item Length: 9.2 in
Author: Daniel Rowles
Subject Area: Business & Economics
Item Width: 6.1 in
Format: Hardcover
