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Data Driven Marketing For Dummies by David Semmelroth (English) Paperback Book

Description: Data Driven Marketing For Dummies by David Semmelroth Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Embrace data and use it to sell and market your products Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products. Publisher Description Embrace data and use it to sell and market your products Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products. Successful data analysis can help marketing professionals spot sales trends, develop smarter marketing campaigns, and accurately predict customer loyalty. Data Driven Marketing For Dummies helps companies use all the data at their disposal to make current customers more satisfied, reach new customers, and sell to their most important customer segments more efficiently. Identifying the common characteristics of customers who buy the same products from your company (or who might be likely to leave you)Tips on using data to predict customer purchasing behavior based on past performanceUsing customer data and marketing analytics to predict when customers will purchase certain itemsInformation on how data collected can help with merchandise planningBreaking down customers into segments for easier market targetingBuilding a 360 degree view of a customer base Data Driven Marketing For Dummies assists marketing professionals at all levels of business in accelerating sales through analytical insights. Author Biography David Semmelroth has two decades of experience translating customer data into actionable insights across the financial services, travel, and entertainment industries. David has consulted for Cedar Fair, Wachovia, National City, and TD Bank. Details ISBN 1118615840 ISBN-13 9781118615843 Title Data Driven Marketing For Dummies Author David Semmelroth Format Paperback Year 2013 Pages 320 Edition 1st Publisher John Wiley & Sons Inc GE_Item_ID:137281739; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

Price: 26.4 USD

Location: Fairfield, Ohio

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Data Driven Marketing For Dummies by David Semmelroth (English) Paperback Book

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9781118615843

Type: NA

Publication Name: NA

Book Title: Data Driven Marketing for Dummies

Number of Pages: 320 Pages

Language: English

Publisher: Wiley & Sons, Incorporated, John

Publication Year: 2013

Topic: Marketing / General, Marketing / Research

Item Height: 0.9 in

Illustrator: Yes

Genre: Business & Economics

Item Weight: 15.2 Oz

Author: David Semmelroth

Item Length: 9.1 in

Item Width: 7.2 in

Format: Trade Paperback

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