Description: Digital Branding by Daniel Rowles Estimated delivery 3-12 business days Format Hardcover Condition Brand New Description Take control of your brands online presence with this bestselling guide that shows you how to plan, analyze, optimize and measure the tangible results of your digital campaigns. Publisher Description Every decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital brand. Use this bestselling guide to strengthen your brands online presence and explore core marketing avenues.Digital Branding is ideal for marketers and brand strategists who want to enhance their brands online presence. It provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. Written by a respected Chartered Institute of Marketing (CIM) fellow, course leader and industry thought leader, it examines core marketing areas such as content marketing, social media, search engine optimization and web analytics.The book delivers a robust framework for planning, brand identity, channel selection and measuring the effectiveness of campaigns, and includes lessons from the BBC, Imperial College London and Hootsuite. Now fully updated, this third edition features new content on brand authenticity, ethics and meaning, as well as updates on social media regulations and social media platforms such as TikTok. Author Biography Daniel Rowles, based in Jersey, has more than 25 years of digital marketing experience on both client and agency sides. He is a CIM fellow and course director and the lead judge for the CIM Marketing Excellence Awards. Rowles also lectures at Imperial College London and Cranfield School of Management and co-hosts the Digital Marketing Podcast, a global top-10 business podcast on iTunes. His digital marketing company, TargetInternet.com, supports clients such as the BBC, Vodafone, Sony, Oracle and Tesco. He is also the author of Building Digital Culture, Mobile Marketing and Podcasting Marketing Strategy, also published by Kogan Page. Details ISBN 1398603201 ISBN-13 9781398603202 Title Digital Branding Author Daniel Rowles Format Hardcover Year 2022 Pages 232 Edition 3rd Publisher Kogan Page Ltd GE_Item_ID:161863288; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys
Price: 102.32 USD
Location: Calgary, Alberta
End Time: 2024-11-21T04:37:09.000Z
Shipping Cost: 0 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
ISBN-13: 9781398603202
Book Title: Digital Branding
Number of Pages: 232 Pages
Publication Name: Digital Branding : a Complete Step-By-Step Guide to Strategy, Tactics, Tools and Measurement
Language: English
Publisher: Kogan Page, The Limited
Item Height: 0.6 in
Subject: Marketing / General, E-Commerce / Internet Marketing, Commerce
Publication Year: 2022
Type: Textbook
Item Weight: 15.3 Oz
Subject Area: Business & Economics
Author: Daniel Rowles
Item Length: 9.2 in
Item Width: 6.1 in
Format: Hardcover
