Description: This textbook, titled "Integrated Marketing Communications Tenth Edition" is a valuable resource for those interested in advertising, promotion, and other aspects of marketing communications. With a publication year of 2017 and a revised edition, this book offers up-to-date information on the subject. The authors of this textbook, Terence A. Shimp and J. Craig Andrews, have provided 635 pages of informative content for readers. The book is in trade paperback format and is 10.9 inches in length, 8.5 inches in width, and 1 inch in height. It weighs 49.6 ounces and is written in English. The publisher, Cengage South-Western, has included the book in its Mindtap Course List Series. This textbook is essential for anyone who is studying marketing and wishes to gain a deeper understanding of the subject.
Price: 10 USD
Location: Gastonia, North Carolina
End Time: 2024-10-27T17:27:22.000Z
Shipping Cost: 6.13 USD
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All returns accepted: ReturnsNotAccepted
Subject: Marketing
Item Length: 10.9in
Item Height: 1in
Item Width: 8.5in
Author: Terence A. Shimp, J. Craig Andrews
Publication Name: Advertising, Promotion, and Other Aspects of Integrated Marketing Communications
Format: Trade Paperback
Language: English
Features: Revised
Publisher: Cengage South-Western
Series: Mindtap Course List Ser.
Publication Year: 2017
Type: Textbook
Item Weight: 49.6 Oz
Number of Pages: 635 Pages
