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Social Impact of Advertising : Confessions of an (Ex)-Advertising Man, Paperb...

Description: Social Impact of Advertising : Confessions of an (Ex)-Advertising Man, Paperback by Kelso, Tony, ISBN 1538101149, ISBN-13 9781538101148, Like New Used, Free shipping in the US Kelso challenges readers to reflect on the social impact of advertising from multiple perspectives. Topics include but are not limited to: a history of modern advertising in the US, how advertising can privilege or marginalize social constructions of identity, the problematic targeting of children, and the masks behind corporate advertising.

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Social Impact of Advertising : Confessions of an (Ex)-Advertising Man, Paperb...

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Book Title: Social Impact of Advertising : Confessions of an (Ex)-Advertising

Number of Pages: 312 Pages

Language: English

Publication Name: Social Impact of Advertising : Confessions of an (Ex-) Advertising Man

Publisher: Rowman & Littlefield Publishers, Incorporated

Subject: Marketing / General, Communication Studies, Media Studies, Advertising & Promotion

Publication Year: 2018

Item Height: 0.8 in

Item Weight: 22.8 Oz

Type: Textbook

Subject Area: Social Science, Language Arts & Disciplines, Business & Economics

Author: Tony Kelso

Item Length: 10 in

Item Width: 7 in

Format: Trade Paperback

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