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Publication Name: Harvard Business Review Press
Book Title: Strategic Marketing Management
Number of Pages: 637 Pages
Language: English
Publisher: Harvard Business Review Press
Topic: Marketing / General, Management, Strategic Planning
Publication Year: 1992
Item Height: 4.3 in
Genre: Business & Economics
Item Weight: 40.3 Oz
Item Length: 10 in
Author: Robert J. Dolan
Item Width: 7 in
Book Series: Practice of Management Ser.
Format: Trade Paperback
