The Personal MBA 10th Anniversary Edition by Josh Kaufman (English) Paperback Bo

Description: The Personal MBA 10th Anniversary Edition by Josh Kaufman The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised. Many people assume they need to attend business school to learn how to build a successful business or advance in their career. Thats not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles. The Personal MBA 10th Anniversary Edition provides a clear overview of the essentials of every major business topic: entrepreneurship, product development, marketing, sales, negotiation, accounting, finance, productivity, communication, psychology, leadership, systems design, analysis, and operations management...all in one comprehensive volume. Inside youll learn concepts such as: The 5 Parts of Every Business You can understand and improve any business, large or small, by focusing on five fundamental topics. The 12 Forms of Value Products and services are only two of the twelve ways you can create value for your customers. 4 Methods to Increase Revenue There are only four ways for a business to bring in more money. Do you know what they are? Business degrees are often a poor investment, but business skills are always useful, no matter how you acquire them. The Personal MBA will help you do great work, make good decisions, and take full advantage of your skills, abilities, and available opportunities--no matter what you do (or would like to do) for a living. FORMAT Paperback LANGUAGE English CONDITION Brand New Author Biography Josh Kaufman helps people make more money, get more done, and have more fun. His first book, The Personal MBA: Master the Art of Business , is an international bestseller. He lives in Colorado. Review Quote "Ive run across few people who conceptually grok how to get things done better than Josh Kaufman." -David Allen, author of Getting Things Done "File this book under NO EXCUSES. After youve read it, you wont be open to people telling you that youre not smart enough, not insightful enough, or not learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business." -Seth Godin, author of Linchpin "No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, youll be far ahead in the business game." -Kevin Kelly, founding executive editor, Wired , and author of What Technology Wants "A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way." -Ali Safa vi, executive director of international sales and distribution, The Walt Disney Company "An absolutely amazing book! Im highly recommending this to all creative types, for the best overview of the modern business mind-set they need." -Derek Sivers, founder, CD Baby, sivers.org "Josh has synthesized the most important topics in business into a book that truly lives up to its title. Its rare to find complicated concepts explained with such clarity. Highly recommended." -Ben Casnocha, author of My Start-Up Life "An enterprising and thrifty way to hack business school. This is a fantastic resource for motivated autodidacts looking to get into business." -Gina Trapani, founding editor, Lifehacker.com, and author of Upgrade Your Life Promotional "Headline" The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models- updated, expanded, and revised. Excerpt from Book Introduction: Why Read This Book? "Just what the world needs--another business book!" --US Customs Agent at John F. Kennedy International Airport, After Asking About My Occupation "Lifes tough. Its tougher if youre stupid." --John Wayne, Western Film Icon Since youre reading this book, chances are you want to make something important happen: you want to start a business, get a promotion, or create something new in the world. Its also likely that one or more things are holding you back from achieving your dream: Business angst --the feeling that you "dont know much about business" and therefore could never start your own company or take more responsibility in your current position. Better to maintain the status quo than face your fear of the unknown. Certification intimidation --the idea that "business is complicated" and is a subject best left to trained "experts." If you dont have an MBA or similar expensive credentials, who are you to say you know what to do? Impostor syndrome --the fear that youre already "in over your head" and its only a matter of time before youre unmasked as a total fraud. No one likes a phony, right? Heres the good news: everyone has these unfounded fears, and theyre normal. Dont let them hold you back from pursuing whats important to you. Businesses are created, operated, and improved by ordinary people just like you; theres no magic or secret knowledge involved. All you need to do is learn a few simple concepts that will change the way you think about how businesses work and allow you to identify promising opportuni- ties. If youre an entrepreneur, student, tradesperson, executive, or professional who wants to master the fundamentals of sound business practice, this book is for you. No matter who you are or what youre trying to do, youre about to discover a useful new way of looking at business that will help you spend less time fighting your fears and more time doing things that make a difference. You Dont Need to Know It All "As to methods, there may be a million and then some, but principles are few. The man who grasps principles can successfully select his own methods. The man who tries methods, ignoring principles, is sure to have trouble." --Harrington Emerson, Management Consultant and Efficiency Expert One of the most important things about learning any subject is the fact that you dont need to know everything --you need to understand a small set of important concepts that provide most of the value. Once you have a solid scaffold of core principles to work from, building upon your knowledge and making progress becomes much easier. The Personal MBA is a set of foundational business concepts you can use to get things done. Understanding these fundamental principles will give you a set of tools you can rely on to make good decisions. If you invest the time and energy necessary to learn these concepts, youll be in the top 1 percent of the human population when it comes to knowing How businesses actually work How to start a new business How to improve an existing business How to use business-related skills to accomplish your personal goals. Think of this book as a filter. Instead of trying to absorb all of the business information thats out there--and theres a lot out there--use this book to help you learn what matters most, so you can focus on whats important: making things happen. No Experience Necessary "People always overestimate how complex business is. This isnt rocket science--weve chosen one of the worlds most simple professions." --Jack Welch, Former CRO of General Electric Dont worry if youre a complete beginner. Unlike many other business books, this book does not require any prior business knowledge or experience. I dont assume youre the CEO of a large company who makes multimillion-dollar decisions on a daily basis--but this book will still be useful if you are. If you do have business experience, take it from many of my clients and readers from around the world who have MBAs from top schools--youll find the information in this book more valuable and practical than any- thing you learned earning your degree. Together, well explore 271 simple concepts that will help you think about business in a new and useful way. After reading this book, youll have a more comprehensive and accurate understanding of what businesses actually are and what successful businesses actually do. Questions, Not Answers "Education is not the answer to the question. Education is the means to the answer to all questions." --Bill Allin, Sociologist and Education Activist Most business books attempt to teach you to have more answers: a technique for this, a method for that. This book is different. It wont give you answers--it will help you ask better questions. Knowing whats important in every business is the first step in making good business decisions. The more you know about the essential questions to ask in your current situation, the faster youll be able to find the answers you need to move forward. Description for Sales People A perennial business skills bestseller - almost 50k sold in previous editions. This 10th anniversary edition has been updated, expanded and revised reflecting changes in business over the past decade Kaufmans Personal MBA manifesto and business reading list has been downloaded over 5 million times via personalmba.com. Essential reading for anyone starting in business, or looking to improve their entrepreneurial skills. Details ISBN0525543023 Author Josh Kaufman Pages 496 Publisher Penguin Publishing Group Language English Year 2020 ISBN-10 0525543023 ISBN-13 9780525543022 Format Paperback Publication Date 2020-09-01 Imprint Portfolio Audience General/Trade UK Release Date 2020-09-01 Place of Publication New York Country of Publication United States AU Release Date 2020-09-01 NZ Release Date 2020-09-01 US Release Date 2020-09-01 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:129313945;

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